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Nov 09, 2017 · That tells me that marketing to seniors online works. Unlike marketing to younger audiences, older adults aren’t drawn in by trendy jargon, slang .
Jan 24, 2018 · When marketing to young adults, remember that these individuals live in a world of instant gratification. They generally do not want to jump through hoops to make a purchase or even to reach out to you for more information unless necessary.
May 12, 2017 · When you think of marketing to seniors, you might believe it’s all about increasing the size of fonts and displaying images of older people in your advertising. Although this is a common practice among many businesses, those elements alone are not going to capture the attention of this market.